Thursday 24 November 2011

The magic dress and Online Fashion Week

Happy news fellow shopaholic fashionistas! Vogue magazine is organising Online Fashion Week from Monday to Friday Dec 5-9th and it's not to be missed! Countless of retailers will be offering exclusive collections, discounts, there will even be competitions! Expect online debates with industry experts and much more. Read the whole schedule here, although there are still more deals and surprises to be announced. As exciting as it sounds, the best news about it is, it's all in the name of a charity and hopefully we can all raise loads of money together.
Most deals still remain mystery, but I can tell you now, you'll get a chance to win a "Magic dress" by Young British Designers. More details how will follow but I'm already intrigued. They've been asking on Twitter what would your magic dress do and my first reaction was, it would be designed by Z-mode. YBD are a great on-line platform for emerging designers, supporting new talent. I have written about quite a few of their designers already including Imogen Belfield, Lucy Hutchings and most recently Lako Bukia and will definitely write about more. If you're not familiar with the site make sure you check it out. As if you need extra reason, but they are offering 25% off dresses until Dec 4th! Hurry as this is a great offer.
And now back to Z-Mode. I met Victoria Rangayah who launched the label for SS 11 at London Fashion Week and she is so sweet. Most importantly she is really hard-working and talented, which recently paid off as she's been shortlisted for Fashion Scout. I honestly wish her best of luck with that. I will tell you more about her soon and will be bringing interview too. For now to give you an idea how pretty her dresses are I've included couple of pictures. The one shouldered piece I saw Zoe Hardman wearing at a fashion show and it looked stunning and the dark blue Cloud9 dress is a star on it's on. It's been featured in OK magazine and have been very popular with generally. I'm not surprised. You can buy both at YBD here.
Now just a question to be asked. What would your Magic dress be/do?

1 comment:

Thank you for your comment. I love reading them all and appreciate every single one.